How to Land Emails on Gmail Primary Tab

Land Emails on Gmail Primary Tab

All business and marketing experts often struggle to land emails to Gmail primary tab. Gmail is the largest email provider, which makes it highly necessary for businesses to land their communication in the primary inbox. However, most marketers fail to land emails on Gmail primary tab and end up landing the emailers in the promotion or updates tab of Gmail. Due to this, open rate of the emails reduces and business suffers to a great extent.

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What is Inbound Marketing

Inbound Marketing is constantly becoming popular and one of the most important attributes of digital marketing. The main thing about inbound marketing is being identified by your customers on the internet without enforcing the content. In order to have a clear view about the contribution of inbound marketing, let’s discuss what the terminology means and what inbound marketing strategy you need to adopt.

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